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HomeRegattaAmerisca's CupItaly & the America's Cup: Azzurra – From Sport to Symbol

Italy & the America’s Cup: Azzurra – From Sport to Symbol

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To understand the cultural significance of the Azzurra project, it is key to understand Italy in the early 1980’s. Mired in a stagflationary recession and sharp increases in prices after the oil crisis of 1979, by the early 1980’s Italy needed a morale boost, and its sporting teams were to be the catalyst.

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